ARTWORK SPECIFICATIONS

MacMerc.TV - Pixels vs. Vectors - Rick Yaeger explains why vector artwork is better!
Proofs
Proofs are supplied via e-mail in PDF format. If requested, we can fax a proof of your artwork for approval before processing.
Please specify on your order.
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Maximum Imprint Area
Whistles - 5/8" (16 mm) diameter
Coaching Boards - 4-3/4" (120 mm) diameter
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Over/Under Runs
Plus or minus 5% shall constitute fulfillment of an order.
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Acceptable Formats (Mac or PC):
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Adobe Illustrator CC 2018 or lower (.EPS or .AI)
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PDF (generated from Adobe InDesign or Illustrator)
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CorelDraw (exported as .EPS or .AI)
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Adobe Photoshop CC 2018 or lower (.EPS or .TIF or .JPG @ 300 dpi) - only for single colour artwork
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4 colour process jobs (Domes) must be CMYK
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Acceptable Format Details (also referred to as "Vector" artwork)
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Illustrator (EPS / AI) or CorelDraw (CDR / EPS / AI)
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PDF (generated from Adobe InDesign or Illustrator)
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Illustrations, line-art or solid colour artwork
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Much easier to edit, modify and colour-separate
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Images have to be actually created in this software, not "placed"
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Independent resolution - image can be blown up or reduced as much as you want without any resolution being affected
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Smooth curves, small file size
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Unacceptable Formats (Mac or PC):
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QuarkXPress, Adobe InDesign, Pagemaker or any other desktop publishing generated files
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JPG, GIF or any other web generated files
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Microsoft Word, Powerpoint or Excel
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BMP or PCX
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RGB colours
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Unacceptable Format Details (also referred to as "Raster" or "Pixel" artwork)
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Photoshop (ie. TIF / JPG / BMP / PNG)
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Continuous tone images, such as photographs or screen-based artwork
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Very difficult to modify if needing to create one-colour artwork with no shadows, screens, etc.
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Fixed resolution - pixel-based (like a grid) - when image is enlarged, the pixels become bigger and distorted; when image is reduced very small, the colours often blend and/or fill in
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Tend to be large file size
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Artwork Re-creation
Fox 40 offers the service of re-creating your logo into vector format to make it suitable for printing. We will provide you with a final
vector logo in digital format for future use. Fees apply for this service - please contact your Fox 40 Customer Service Representative
for more information.
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General File Information
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All text should be converted to paths, curves, or outlines
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Please compress all files in zip or stuffit archive
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Do not save artwork at a lower resolution to create a smaller file - once a file is saved in low-resolution format, we cannot do anything to change the artwork to a higher resolution
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Artwork should be supplied in digital format and e-mailed to your Fox 40 Customer Service Representative with your job information
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To ensure receipt, please fax or email a purchase order and copy of your artwork
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Spot Color Imprinting
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Use Pantone colours only; do not use process colours
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Please make sure that the colour information, such as Pantone numbers, is clearly indicated in the file or on a supplied hard copy
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See Acceptable Formats above for optimum file format submission
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Dome Imprints
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Artwork can be supplied in spot or process colour
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See Acceptable Formats above for optimum file format submission