News Releases


Fox 40 International Inc. Announces Partnership with Hamilton Football Association's Safe Contact Program


For Immediate Release

HAMILTON, ONTARIO (April 7, 2014) — Fox 40 International Inc., manufacturer of Fox 40 whistles, gear, mouthguards and coaching boards, announces their partnership with the Hamilton Football Association (HFA)'s Safe Contact program. The program's goal is to create a safer football experience by promoting safe contact techniques. The Fox 40 Pealess Whistle will be used as a signaling tool by coaches to cue players to stop or reduce contact.

The goal of the Safe Contact program is to teach under 14 year old athletes the fundamentals of football by incorporating safe tackling and blocking techniques using Football Canada's Safe Contact module. The pilot of this program will be in the winter fundamentals session and will be used in conjunction with pilots from across the country to create a standardized program. In addition to this initiative, the Hamilton Football Association will be taking the necessary steps to become Football Canada's first Safe Contact Association.

"Fox 40 is proud to partner with the HFA and the Safe Contact program. We feel that partnering with the HFA is a wonderful opportunity to assist with promoting safety in football," said Dave Foxcroft, President & C.O.O. of Fox 40 International Inc.

About Fox 40

Over twenty-five years ago the Fox 40 International Inc. team developed the best whistle in the world. Fox 40 developed an innovative and reliable product that revolutionized the requirements of the whistle and changed the industry forever. Over the past quarter of a century, Fox 40 International Inc. has continued to innovate and revolutionize the industry with their product offerings and through their corporate objective; Fox 40 shall continuously improve to meet or exceed our customers’ expectations on time, every time. Fox 40 International Inc. is proud of the Fox 40 brand, their symbol of hard work, passion, commitment, vision, innovation and excellence.

For Further information:

Ronnie Foxcroft Jr.
Business Development Manager
Fox 40 International Inc.
340 Grays Road
Hamilton, Ontario, Canada L8E 2Z2
Phone: 905-561-4040 x339
Fax: 905-578-5646


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