News Releases


Fox 40 has landed in Munich, Germany for the 2012 ISPO Trade Show


For Immediate Release

HAMILTON, ONTARIO (January 30, 2012) — This weekend, from January 29 to February 1, 2012 Fox 40 is proud to take part in the 2012 ISPO Show in Munich, Germany.

It is here that Fox 40 will unveil it's latest most innovative products for the upcoming year. The original Fox 40 Classic has been re-engineered for maximum performance and style resulting in the launch of the NEW Classic Eclipse. The same Classic sound in a sleek new design, which features an integrated co-molded Cushioned Mouth Grip, it is also the first ever whistle to be developed using Spectraburst™ Glowing Color System! The bright glow will last up to 10 hours!

In conjunction with the company's commemorative 25 year anniversary launch, also on display for the first time is the NEW state-of-art fingergrip pealess whistle, the Fox 40 Caul. Named in honor of the late John McCauley, former NHL Referee and Director of Officiating, this whistle is ideal for referees affiliated with hockey, lacrosse and rugby worldwide.

Last, but not least, Fox 40 is excited to introduce to the public its NEW Heat Alert Mouthguard. Due to the high rate of heat stroke related occurrences in all levels of sports, Fox 40 has developed the first mouthguard with an Advanced Color Warning System. When the internal body temperature reaches 102° F (38.9° C) the Heat Alert Mouthguard will change color from black to orange using exclusive Spectraburst™ Technology. This innovative technology will help act as an aid in the prevention of heat strokes in sports, while also providing superior and comfortable protection for the prevention of concussion.

For more information, contact:

Paul Groleau
Product Manager
Fox 40 International Inc.
340 Grays Road
Hamilton, Ontario, Canada L8E 2Z2
Phone: 905-561-4040 x225
Fax: 905-578-5646


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